Get Student-Designed Knockaround Sunglasses At Mission Federal ArtWalk

For Immediate Release

Judy Berman Silbert

Get Student-Designed Knockaround Sunglasses at Mission Federal ArtWalk

Shine Like a Peacock in the Sun & Support Art in Schools

Little Italy April 29 & 30:  The Knockaround/ArtReach collaboration called Class Acts brings a hands-on design exercise to fourth and fifth graders in San Diego County Elementary schools. This year, 240 students from Ramona Elementary and Iftin Charter School had the opportunity to learn about the design process and then imagine and draw their own pair of sunglasses. Each student created an original design and wrote about their choice. Options varied from wild animals to abstract designs to flowers, hearts and rainbows.

Then the difficult task began. Knockaround CEO Adam Moyer and his team had to pick just one pair to manufacture and sell.  “Peacock Life” designed by 5th grade Lilli Hayes from Ramona Elementary took the final honors.  Her purple, blue and green shades will, as Lilli declared in her design explanation make “you shine in the sun.”

Sales of Peacock Life sunglasses will support the ArtReach free Access to Art Program that connects practicing artists with students at elementary schools throughout San Diego County that have no resources for visual arts education.  Since 2008, ArtReach teaching artists have helped over 13,000 youngsters at such schools learn art skills, practice creative problem solving and experience the joy of creating original art.

This is year four that the philanthropic folks at Knockaround have partnered with ArtReach for this design challenge and year two that you can purchase the student-designed shades at Mission Federal ArtWalk.

You can buy a pair of Peacock Life sunglasses for $20 each at Mission Federal ArtWalk in Little Italy on April 29 and 30, 11 am to 6 PM.  (That’s a $10 discount from online sales at Visit tent #895 on India Street, meet members of the ArtReach and Knockaround teams, and on Sunday, April 30 at around 12:30 pm, you may even meet Lilli, designer of the Peacock Life shades.

Learn more about ArtReach at Learn more about Knockaround at

Links to Photos (more upon request):

Lilli, designer of Peacock Life sunglasses.

Lilli’s original design and photo of Peacock Life shades.

Students with Big Face Portraits from an ArtReach Lesson